Sports Podcaster: what does he do and how to make money on it
Thanks to the
development of technology, new specialties are constantly emerging. Today we
will tell you about one of them. Who is a sports podcaster? This is a person
who records podcasts – special audio programs on particular topics that can be
downloaded or listened to online.
Today we will
examine who it is and, as in any profession no matter if it's a hotel business
or rental service offering various hiring options like SUV car
rental, several tips will help you to succeed. What is more,
listening to entertainment podcasts is an excellent way to kill time during
long journeys on hired cars.
So what do you need to create a sports podcast?
Where to start and
what will newbies need in podcasting? The first thing you need to think about
is what you want to talk about, and who to interview. And the most important
thing is whether it will be interesting to your potential listeners. If you
already have a certain strategy, you can get down to business. If not, you can get training in the
profession of "podcaster", which is now held in many online
universities.
Then select the
appropriate equipment. There are several options for how to equip your
workplace. This may be either Computer + microphone + external sound card or
mixing console or portable sound studio. You need to take care of the good monitor and comfortable headphones as
well.
How to make money on sports podcasts
There are two ways
to generate income from creating podcasts – advertisers or listeners pay the
money. According to research, users are loyal to advertising inside podcasts.
Since listening is combined with other activities, integrations are not
squandered.
You can also create
branded podcasts on a turnkey basis. That is, the entire podcast is recorded
for the sake of promoting the customer company.
However, many
advertisers are wary of podcasts. Therefore, difficulties may arise with
obtaining income, especially at the initial stage. At first, you will have to
look for customers yourself, and convince them of the expediency of
advertising. This is especially true for beginners who have less than 10-20
thousand auditions. But advertisers can already come to popular podcasters
themselves.
There is an
opportunity to earn income by financing from the listeners. To do this, special
platforms are used, through which people can subscribe to a podcast for a fee.
Usually, in return, users are given certain bonuses: merch, additional content,
gifts, etc.
Useful tips for novice podcasters
What do you need to
know when you start creating podcasts? We will share some important
recommendations from experienced sports podcasters:
●
Good preparation
For example, when
preparing for an interview, you should get an opinion about the interlocutor
from other sources in advance. You need to come up with an interesting topic
that will be useful to listeners and write an approximate scenario with a plan
of questions.
●
Competent packaging
The most important
thing is to come up with a good headline, as it is necessary to attract a
person's attention in just 1-2 seconds. A text preview with a link to the
podcast is also of great importance: you need to highlight the main thoughts.
●
Think about promotion
The podcast market
has great potential. A beginner needs to make sure that his blog
enters the TOP so that the number of auditions will increase significantly. To
achieve this, you need to get ratings and feedback from the audience and
advertise podcasts through social networks and in other ways.
●
Avoid popular mistakes
Boring presenter.
Podcasts are supposed to have close contact with the listener, so the charisma
of the person who conducts it plays an important role.
The expectation is
that listeners will independently evaluate the issue. The problem is that
people do not want to make unnecessary gestures, so you should find a support
group among your friends in advance. This is especially important at the
beginning of a podcaster's career.
The irregularity of releases. When a person subscribes to a podcast, they expect the content to be updated regularly. And if a podcaster disappears for a while, they forget about it - however, this happens everywhere.