Mascara | The best of 2022
Read also: Micellar waters | The best of 2022 Since its inception, mascara has made its way into the world of beauty for its extremely attractive effect and for the numerous variations that have arisen over the years as a result of different fashions, different cultures and perspectives extremely varied aesthetics. So the charm of the look has proved to be extremely eclectic from the beginning and the mascara has changed, multiplied, improved a lot over time, managing to ensure excellent eye make-up and all of different kinds. From the false eyelash effect, thick and dense, to the natural and lengthening one, light and easy to apply even for the less experienced. For this reason, given the enormous variety of proposals on the market, choosing one of the many cosmetics without weighing the purchase is more than wrong.
In our guide, we will explain in detail how important it is to understand what your needs are, what are the effects guaranteed by certain mascara and why you should give the utmost attention to the applicator that is provided to you. Furthermore, we will closely observe some of the most valid and interesting products on the market, by finish, by type and also by price. We will move from the great classics of the luxury market, such as Chanel, to more youthful and popular brands, such as the unbeatable L’Oréal. So there will be something for all tastes, for all types of lashes and even for all budgets, without any exclusion.
The best mascaras
Mascara Benefit They're Real Magnet Mascara Pupa Vamp! Mascara L'Oréal Paradise Extatic Mascara Dior Iconic Overcurl Mascara Chanel Le VolumeMascara Benefit They're Real Magnet
Mascara Benefit They're Real Magnet is a super lengthening product, designed for give your lashes a natural but rather intense effect. Much of the success of this mascara is due to the innovative, revolutionary brush with a magnetic heart which also allows you to better manage the ultra-black formula, enriched with magnetic minerals. Thanks to this particular technology, you can drag the product along and beyond the lashes, for 40% more length and a super homogeneous effect. In addition, the They're Real Magnet Benefit ensures a duration of 36 hours!View on Amazon View at Sephora
Mascara Pupa Vamp!
We are talking of one of Pupa's best known and most iconic products, which has remained in the Olympus of mascara for years as it is convenient and extremely effective on the lashes. The Pupa Vamp! it is designed to guarantee you a very intense look, with an excellent volumizing and super thick effect. Of course, you can modulate it according to your personal taste, creating a more or less natural look based on the application you prefer and the creamy texture will avoid creating annoying lumps even on intense makeup. The brush, sinuous and with soft and dense fibers, manages to manage large quantities of product and allows a generous, immediate and uniform release without having to overly stratify. In addition, the Pupa formula uses a splendid mix of natural synthetic vegetable waxes that ensure soft, flexible and more nourished lashes than before.View on Amazon
Mascara L'Oréal Paradise Extatic
Also in this case, we are talking about a product designed to guarantee you an eye look with an intense volume, thanks to the very soft and rounded brush at the base that allows you a pleasant and extremely fast application. The result will not only be lengthening but also curving and voluminous, without lumps, for a super intense look. In this case, the creamy and delicate formula enriched with castor oil with stretching properties, is also designed for sensitive eyes and contact lens wearers.View on Amazon
Mascara Dior Iconic Overcurl
The Dior Iconic Overcurl mascara brings us to the luxury products field and, in this case, we are talking about a cosmetic that offers you full-volume eye make-up with spectacular curves even for the most flat. It is a product suitable for various types of eyelashes, ready to define and open your eyes to the fullest for a duration of 24 hours. Thanks to the formula rich in cotton nectar, this mascara strengthens, softens and makes your lashes even healthier after each application. In addition, the curved and super precise brush is excellent to use even for those who are not practical.View on Amazon View at Sephora
Chanel Le Volume
Let's go back to talking about volume with Chanel Le Volume, which ensures that you have multiplied and thickened lashes after just a few steps. The wonderful mix between applicator and formula creates an intense volume effect as the first, developed exclusively for Chanel, amplifies the volume thanks to its shape with overlapping and oriented discs for an optimal result while the fluid technology, which dries quickly, allows you to create a tailored volumizing effect. In addition, the combination of waxes and acacia gum is ideal for fixing the curvature created by the applicator and obtaining a volume that intensifies with each step.View on Amazon View from Sephora
How to choose the best mascara
As we have already said, mascara is the real undisputed star of eye make-up or at least it is the cosmetic that can most upset the final result of your make-up. To achieve the perfect effect according to your specific needs, and based on your look as well as your type of eyelash, you will need to look for the right product. Choosing the best mascara is anything but easy, as you will have to evaluate many more characteristics than you might initially think, during your choice: formula, applicator, final effect and much more.Generally, all mascaras are made specifically to enhance your look, so you will hardly find a completely ineffective product. But, if you intend to buy a cosmetic that is perfect for your needs, you will have to particularly closely evaluate the chosen item. As far as makeup is concerned, the difficulty is not often found in choosing something valid and effective but rather in bringing home something that is able to enhance you 100%, without compromise.
In our guide we will explain to you with great attention how to observe and evaluate the most important information during the purchase phase, in such a way as to bring home a cosmetic that not only satisfies you but is able to effectively enhance you, in all respects.
Type of Eyelashes Applicator Color Formula
Type of eyelashes
Before purchasing a mascara, you must evaluate what type of eyelashes are in order to make them even more radiant and enhance them to the fullest thanks to the best product for you. The products on the market are really many, also different for the technologies used by the brands and understanding how your natural lashes are can make a lot of difference if you intend to obtain an excellent result. But what are the types and what are the best mascaras for each? Now we will help you understand what yours could be and, consequently, the right product for your needs.Short lashes: you do not have a particularly enhanced or "elongated" look from the lashes, consequently you will have to aim for on a lengthening cosmetic, which is able to make them thicker and more intense; Thin lashes: just focus on a volumizing mascara, designed in every way to intensify and thicken them, managing to fill the gaps in the absence of makeup; Straight eyelashes: straight eyelashes tend to close the eyes a lot, so it is important to buy a curling product that is able to create natural curves; Joined eyelashes: it may happen that you have lashes that, naturally, are particularly close to each other and cannot give definition to your eyes, for this you will have to buy a mascara with a precision brush to separate them well one by one ;
Applicator
After evaluating what your type of eyelash is and deciding which product is designed to perform best on you, you will have to look closely at another detail: the applicator. At first glance, you might think that it is a secondary element, instead we are talking about the co-star alongside the formula chosen by the brand. Once you understand the effect you want to achieve, you will need to focus on the supplied brush which, thanks to its bristles, will allow you to pick up and spread the product. Again, there are plenty of varieties also because companies continue to create new ones to obtain higher quality results and, in addition, many can also be purchased separately, at a later time.What changes all inside and outside of an applicator? Material, shape and obviously the final result, for this reason it is a feature that should not be underestimated absolutely. In this short list we will guide you through the various types, explaining the different "functions" they can have and how much they can influence your eye make-up:
The "standard": it is the simplest and most ordinary brush, the one commonly used for mascara that do not have to have particular effects but simply go to darken the lashes. In fact, it has no particular functions other than simply highlighting them in a light and natural way. Generally it has a tubular shape with dense but not very thick bristles and, in some cases, it is equipped with a precision tip to finish the most difficult points and apply the product also on the lower lash line; The curved: this is the slightly bent, medium thin and long applicator, designed to curl your lashes more easily, sliding from the base to the tips in a fluid and rapid movement; The oval: in this case we are talking about one of the most massive pipe cleaners, with denser bristles than the others, therefore ideal for grabbing a lot of mascara and distributing it abundantly on all lashes, thickening the upper rim and making it particularly voluminous and intense; the largest area is designed to cover most of the lashes while the final part is perfect for carefully finishing any remaining gaps; The pyramidal: similar to the oval applicator but wider at the base and smaller and smaller towards the tip, with small and dense bristles, ideal for curving and thickening both lash lines; Hourglass: excellent brush to combine lengthening and volumizing effect, managing to untangle and manage the lashes in a complete and homogeneous way; Ball: very small in size, designed to capture all lashes, even the finest and thinned out in the most difficult areas, such as the inner corner of the eye. It allows you to manage even the smallest areas with extreme care and is not ideal if you have heavy, straight or downward lashes;
Formula
Let's go to another fundamental feature in the purchase of your mascara, namely the formulation and the materials chosen. Many of the products on the market share the use of compounds of waxes and resins that have the task of enveloping the lashes, increasing their thickness and further pigmenting them for a natural or extremely evident effect. To these is also added another important element, namely water, which varies significantly according to the final effect of the mascara.For example, waterproof or better waterproof products are characterized by preservatives and solvents that allow it to last a long time and resist water. It is a type suitable for an evening, for a particularly long day in which you do not want to have smudges of any kind on the face, as they will tend to be removed with more effort and in the skincare phase they will be removed with specific cosmetics. The volumizing mascaras have a low quantity of water inside them and are more dense, in such a way as to settle the product and create an impeccable false eyelash effect.
Cosmetics with a lengthening effect, on the other hand, are those that they make more use of the water and are therefore much less heavy and easier to spread evenly without too many passes. Finally, some specific products add nourishing ingredients such as oils and serums, vitamins that not only moisturize the lashes but help them grow healthier and fuller over time.
Colorations
As you probably already know, there are many different shades of mascara on the market: from the most classic and suitable for everyday use to the most eccentric, glittery or even fluorescent. The most common colors of mascara are, of course, black or brown or particularly dark brown as they are ideal for enhancing and intensifying the look with minimal effort, but the alternatives are now numerous.You can buy products that allow you to add the icing on the cake to your eye makeup or that enhance the color of your irises, taking advantage of complementary shades. From gray to white, to green, blue or fuchsia: you can decide to indulge yourself not only for a special event, for a party or for editorial photographs but also to create an even more elaborate makeup.
