Pokémon GO: Start of the event for the 5th anniversary - these are the special features

Pokémon GO

Pokémon Go is celebrating its fifth anniversary. In line with this, Niantic is organizing an in-game event that lets you take part in the celebrations for the smartphone hit. The birthday event is scheduled to start today, Tuesday: it starts at 10 a.m. You will then have the opportunity to take part in the hustle and bustle until July 15th. Watch out for the wilderness, because for the anniversary Flampion and Flying Pikachu appear more often with a balloon in the shape of a 5. With luck you might even meet a Shimmering Flampion.

Also: Flampion, Igamaro, Fynx, Froxy and Flying Pikachu with a balloon in the shape of a 5 appear in level 1 raid battles Bulbasaur, Charmander, Schiggy, Endive, fiery hedgehog, Karnimani, Geckarbor, Flemmli, Hydropi, Chelast, Panflam, Plinfa, Serpifeu, Floink, Ottaro, Igamaro, Fynx and Froxy appear more often in PokéStops with activated lure modules and after completing field research in Pokémon Go. The starter Pokémon are also out and about in the wild, including Bulbasaur, Charmander, Schiggy, Geckarbor, Flemmli, Hydropi, Serpifeu, Floink and Ottaro.

It should be worthwhile to visit the game world every day. Because during the event, there are daily field research tasks for which you get encounters with Bulbasaur, Charmander, Schiggy, Endive, Feurigel, Karnimani, Geckarbor, Flemmli, Hydropi, Chelast, Panflam, Plinfa, Serpifeu, Floink, Ottaro, Igamaro, Fynx and Froxy. As soon as you complete the collector's challenge, you can look forward to an encounter with the Flying Pikachu and balloon in the shape of a 5. You will also receive special sweets and a number of Pokéballs.

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If you turn PokéStops and open gifts, you will receive special gift stickers for the fifth anniversary. By the way, since July 5th it is possible to increase the capacity of your item bag to 3,500. You can purchase the upgrades in the shop. There is also a special bonus for the festivities: All lure modules last for an hour during the event. This also applies to glacier, magnet, moss and rain lock modules.

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‘Pokémon GO’ Has Made $5 Billion In Five Years

Sensor Tower

Sensor Tower

We all remember that brief stretch of time when Pokémon GO seemed like it had taken over the entire world back in the summer of 2016, where everyone was sprinting around outside catching Pokémon in the AR game that burst onto the scene using one of the most beloved brands in gaming.

Well Pokémon GO never went anywhere, and in fact, its success has only grown over the last five years, which has led to a significant milestone.

Analyst firm Sensor Tower reports that as Pokémon GO celebrates its 5th anniversary, it has made $5 billion in revenue, averaging $1 billion a year.

That’s joined with some other stats, like the chart above that indicates 2021 represents that most significant spending the first half of a year since launch, $642 million, a 34% increase from the previous year. In all of 2020, Pokémon Go made $1.2 billion in revenue, a 41% increase from the previous year as pandemic lockdowns actually encouraged more play and spending, due to the changes the game made to adapt so players could play indoors and stay in place.

Finally, despite Pokémon’s Japanese origins and how popular GO is there, the United States is the biggest revenue driver for the game, accounting for $1.9 billion of that $5 billion over those five years.

Pokemon GO

Niantic

In terms of downloads, Sensor Tower tracks Pokémon GO at 632 million, with the US at #1 for those as well, responsible for 115.5 million downloads, 18% of the total. Brazil is actually second on that list, and India is third. Surprisingly, Google Play accounts for 77% of all installs, with the Apple App Store at 23%.

The revenue side of this is even more impressive when you consider how Pokémon GO is monetized. Unlike many of the other biggest revenue drivers on mobile, Pokémon GO does not use a gacha system or have players pay to skip wait timers or directly power up their Pokemon. They sell some level of benefits to players, incense, Pokeballs, XP boosters and one of its most profitable items, Raid Passes, but still, it’s just not on the level of a game like Genshin Impact, which puts all its best characters and weapons inside a mostly paid gacha system where you have to gamble hundreds of even thousands of dollars to try and land what you want. There’s loads to do in Pokémon GO for free, but it’s making all this money anyway, it’s deeply impressive.

There are no signs that Pokémon GO is slowing down. There are still plenty more regions of Pokémon to add, and the game is constantly being updated with new events and features. Expect only more growth, and more revenue, to come.

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