Electronic Arts: Codemasters takeover officially announced
Electronic Arts
Electronic Arts will officially take over Codemasters. The company announced this today in a press release. EA is paying a total of $ 1.2 billion for the deal. With the takeover, the publisher is now adding many well-known brands to its portfolio of racing games. Among other things, the Formula 1 games are now at home at EA. But DiRT, DiRT Rally, GRID or Project Cars are now also in the range. EA has already called itself the "Home of Racing Games" on Twitter.Recommended editorial content This is where you will find external content from [PLATFORM]. To protect your personal data, external integrations are only displayed if you confirm this by clicking on "Load all external content": Load all external content I consent to external content being displayed to me. This means that personal data is transmitted to third-party platforms. Read more about our privacy policy . External content More on this in our data protection declaration. EA has also brought well-known racing games onto the market in recent years. The most famous names here are probably Need for Speed, Burnout or Real Racing. We will probably only find out in the near future whether the takeover by EA will also have an impact on annual titles such as the F1 series. In a statement, Frank Sagnier (CEO of Codemasters) commented on the takeover by Electronic Arts.
"Today is a milestone in the history of Codemasters and an exciting day for all our employees and players. The partnership with EA will enable our teams to continue to grow and improve our critically acclaimed franchises and reach huge audiences worldwide through EA's network of players. Together, we can redefine the genre of racing games to create even more engaging gaming experiences for fans around the world. "
Recommended editorial content At this point you will find external content from [PLATTFORM]. To protect your personal data, external integrations are only displayed if you confirm this by clicking on "Load all external content": Load all external content I consent to external content being displayed to me. This means that personal data is transmitted to third-party platforms. Read more about our privacy policy . External content More on this in our data protection declaration. In November of last year, Take-Two first made an offer for Codemasters. However, the company was only outbid by EA for a short time. In January 2021, Take-Two withdrew from the negotiations, clearing the way for Electronic Arts.
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Electronic Arts just added a bunch of racing games to its portfolio
Electronic Arts today announced that its acquisition of Codemasters is complete. That acquisition was wrapped up pretty fast, as it was only announced back at the beginning of December. The deal sees Electronic Arts buying up Codemasters in a $1.2 billion deal, getting all of the franchises Codemasters owns in the process.
Make no mistake, this was an acquisition meant to help EA better compete in the world of racing games. Before the acquisition, EA’s notable racing franchises included Need for Speed and Real Racing on mobile. There’s also the Burnout series, but we haven’t seen a mainline release in that franchise since Burnout Paradise and its subsequent remaster.
Following the Codemasters acquisition, EA’s racing portfolio has expanded significantly. The publisher now owns the right to the Formula 1, DIRT, GRID, DIRT Rally, and Project CARS franchises, so just like that, Electronic Arts has become a big competitor in the world of racing games.
As a first (or at least early) order of business, it wouldn’t be surprising to see Electronic Arts bring some existing Codemasters games to its subscription service, EA Play. The subscription service, which is included in Xbox Game Pass and available across consoles and PC, is seemingly becoming more important to EA as time goes on, and putting some of Codemasters’ games on there could ultimately draw more subscribers in.
Of course, there’s always the worry that EA’s influence might change Codemasters’ games for the worse, but we’ll just have to wait and see how things pan out. We’ll let you know if EA makes any Codemasters-related announcements in the near future, so stay tuned for more.
