Mark Zuckerberg: The dangers are politics and Apple
Facebook has released its financial results for the fourth quarter of 2020 which highlight a significant increase in revenue and earnings. However, the Menlo Park firm expects an uncertain future due to various factors, some of which were illustrated by Mark Zuckerberg during a conference call with analysts. In particular, the CEO spoke of the need to reduce political content and the changes imposed by Apple with iOS 14.
Prior to the presidential elections in the United States, political group suggestions were temporarily suspended. Zuckerberg said this decision will become permanent and will be extended around the world. Similarly, the political content shown in the news feed will be reduced but the optimal solution has yet to be found. The goal is to ensure "healthy and positive" discussions, avoiding the spread of hatred and violence.
This change will certainly have repercussions on Facebook's profits, almost totally deriving from advertisements. For this reason, Zuckerberg said Apple is using its dominant position to have an edge over its competitors. The iMessage app is pre-installed on every iPhone, so in the United States it is more used than Messenger and WhatsApp. That's why the Cupertino-based company is Facebook's biggest competitor today.
The impact of this change will likely be assessed in the next quarter (Apple hasn't activated the feature yet). Meanwhile, Facebook's accounts continue to improve: revenues of $ 28 billion (+ 33% in one year) and net profits of $ 11.2 billion (+ 53%). There are 2.8 billion monthly active users on Facebook, which becomes 3.3 billion by adding Messenger, WhatsApp and Instagram.
Source: Facebook
Zuckerberg: less politics on Facebook
Facebook has received several criticisms for the his role in the January 6 siege of Capitol Hill. Following the riot, the social network blocked Trump's account indefinitely and now an external committee will have to decide on his readmission.Prior to the presidential elections in the United States, political group suggestions were temporarily suspended. Zuckerberg said this decision will become permanent and will be extended around the world. Similarly, the political content shown in the news feed will be reduced but the optimal solution has yet to be found. The goal is to ensure "healthy and positive" discussions, avoiding the spread of hatred and violence.
Zuckerberg: Apple is our main competitor
Zuckerberg also spoke about the danger posed by Apple. As is known, the Cupertino company has introduced the "App Tracking Transparency" feature on iOS / iPadOS 14 which requires developers to ask users for consent to track data and to clearly specify what is collected by the apps (the so-called “privacy nutrition label”).This change will certainly have repercussions on Facebook's profits, almost totally deriving from advertisements. For this reason, Zuckerberg said Apple is using its dominant position to have an edge over its competitors. The iMessage app is pre-installed on every iPhone, so in the United States it is more used than Messenger and WhatsApp. That's why the Cupertino-based company is Facebook's biggest competitor today.
The impact of this change will likely be assessed in the next quarter (Apple hasn't activated the feature yet). Meanwhile, Facebook's accounts continue to improve: revenues of $ 28 billion (+ 33% in one year) and net profits of $ 11.2 billion (+ 53%). There are 2.8 billion monthly active users on Facebook, which becomes 3.3 billion by adding Messenger, WhatsApp and Instagram.
Source: Facebook