Ridley Scott on #FreeFortnite: Epic, Apple and 1984

Nice idea, minus its use. So, in a nutshell, Ridley Scott commented on the parody of his famous 1984 commercial made almost forty years ago for Apple. In recent weeks Epic Games has recreated it in an ironic key, for reasons related to the exclusion of the Fortnite game from the app store of the bitten apple. We have written about it in depth in a dedicated article.

#FreeFortnite: parody does not convince Ridley Scott

A complex issue that ended up in the courtrooms and that for reasons that we are not going to proposing anew calls into question the entire mobile ecosystem (including Google) as well as the management of transactions that are generated by users while using apps or games. We limit ourselves to attaching the two films, one next to the other.



Here below in translated form the words of the director, one who during his career has given birth to films of the caliber of Blade Runner and Alien just to give a couple of examples. He entrusted them to the editorial staff of the videogame site IGN.

I saw and wrote to them on the one hand to compliment the fact that they copied frame by frame, and on the other because I think it was a shame to convey such an ordinary message when they could have talked about democracy or more important things ... and they didn't.

I think the animation is great, the idea is great, but the message ...

All legitimate, especially if you take into consideration the authority of the person who uttered them. However, it is not clear to us why Epic Games, at the dawn of a legal battle with Apple, should have produced a film on democracy or to stir the conscience on other noble issues.